ADV
STORE.

Brandbook. Content for social media.
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Task
Develop a brandbook that will include the logo, main colors, fonts, and slogan.
Develop website design and integrate it into the Shopify platform.
Develop a visual style for social media content.

Solution
Our main word is adventure, or more specifically, its first three letters.
When we started working with adv, we realized that we needed a symbol that would stick in people's minds.
And that symbol became @. Because it determines where the letter will go, and for us, it's another adventure.
"One step to adventure" is the brand's slogan. One step to adventure. It can be buying shoes, plane tickets, or making that decision that starts all the adventures.
Client
@dv is an online shoe store for stylish people with a passion for sports in Lithuania.
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Photo shoot for social media
@advstore.lt
Poster/Outdoor advertising
Google Fonts/ Raleway Medium
Team
moon.
Producer /
Dmytro Andrieiev
Copywriter /
Iryna Ilchenko
Graphic designer /
Dan Hart
Web desinder /
Iuliia Strelkova