Brand identity

Task

The task was to create a digital presentes and brand identity of the brand from the very beginning in order to make social media as one of the channels of communication with consumers.

Solution

First of all we started with the name of the brand. “Not only coffee” is actually how you can easily describe this place: it is not only a place where you can take a cup of coffee, but it is also a place where there are a lot of comfortable and equipped places for work, a big area for events and games.

Then we started with preparing brand positioning, forming a tone of voice for the brand. We also created a new visual style of communicating and, based on it, we prepared content for their profile in Instagram starting with the logo of the cafe, choosing font and ending with photo and video production.

Client

Not Only Coffee – coffee shop and workspace in the heart of Vilnius old town.

Team